Our work with the Government of Nunavut (GN) began in 2014 when ChangeMakers facilitated a three-day strategic planning workshop with communications staff from all Government departments, resulting in the foundation of a three-year plan. Since then we have become the agency of record to provide both media relations and social media training and in November 2015 delivered media training to staff from various departments.
In 2015 we were awarded the GN’s Tobacco Reduction Campaign Phase 5 to promote awareness of and compliance with smoking 3 and 15 metres away from public and school buildings and to discourage adults from giving tobacco products to minors. As background research, we travelled to four communities in the territory to conduct community engagement research to learn more about community perspectives on these issues. We developed a variety of print and electronic materials to promote the 3 and 15 metre rule and will be developing a campaign on social sources of tobacco for a January 2017 launch.