Category Archive for "Blogroll"


How’s My Driving? – by Kim

October 11, 2016
If you’re going to have branded vehicles, you’d better make sure your drivers care about the company and are safe and respectful on the road. One day on my way home from work, I was nearly hit by a local plumbing...

Inspired by the North – by Whitney

September 28, 2016
  Last week I was in beautiful Iqaluit, Nunavut, shooting a spot for the Government of Nunavut. The air was crisp, the temperature cool, yet Frobisher Bay was still home to several fishing boats. The ground was untouched by the...
Donald Trump

Presidential Debate: the Trump Factor – by Bonnie Staples-Lyon

September 26, 2016
For those of us who love politics, what has been unfolding to our south has been truly fascinating. With the first official debate taking place tonight, I was struck by how once again Donald Trump is influencing our judgement. As...

Personal Branding: It’s About Time – by Julie

September 21, 2016
Stanford University last month announced a shiny new elective for its MBA candidates: a two-week intensive course on the importance of and strategies for developing a personal brand. The course’s instructor? None other than former Fresh Prince love interest, lifelong...
blog - vacationing

Vacationing in the Digital Age: To Disconnect or Not – by Joel

September 13, 2016
This post might feel ill-timed with summer holidays behind us. But winter getaways are closer than we may care to acknowledge, and it’s never too early to start planning for vacationing in the digital age. If you Google this topic,...

Meme Marketing: Should You Mimic the Medium? – by Angela

September 8, 2016
Lately, I’ve been circulating some memes around the office, a practice that has essentially become commonplace regardless of your place of work. From the person who shares that they’ve baked some tasty-looking synonym rolls to the one who complains about...

Media Relations: Meaningful or Menial? – By Julie

August 18, 2016
The director of a highly public yet hardly publicized not-for-profit recently asked whether I felt proactive media was the right fit for his organization. My instinctual response was – of course – to say yes, and figure out the finer...

Ghost (sign) Hunting – by Julie

August 15, 2016
Yesterday afternoon Joel and I set out with Heritage Winnipeg and the Advertising Association of Winnipeg for the Exchange District BIZ‘s Ghost Signs Tour. We saw some really cool historic sights, including centuries-old architecture, repurposed structures and – most importantly – the fascinating ghost...

Catch ’em All: Growing Your Business with Pokémon Go – by Angela S.

July 26, 2016
When cycling in Assiniboine Park this week, my fiancé and I were shocked to see that it was busier than we’ve ever seen it. The reason? Pokémon Go. Regardless whether you love it, hate it or couldn’t care less, there’s...

We’re Changing the Game

June 28, 2016
     ChangeMakers’ growing team has a new home in historic St. Boniface … and we couldn’t be more excited to move into a custom space as creative, unique and strategic as we are.  Our new location blends the strength and...